This is a deep dive into the psychology of trust, detailing how and why we trust.
Rachel Botsman shows us how trust in society is evolving and how our trust in, and therefore dependency on, technology is pervasively becoming the new normal.
Trust is however an integral part of what makes us human and this raises some key dilemmas. How is trust being manipulated by technocrats? To what extent will distributed trust technologies anonymise humans? Some serious ethical conversations need to take place if we are to ensure that trust itself does not become subject to commoditisation.